Why else do designers bang out minimalist film posters? Andrea Lange missed a reason: Because they work great in online thumbnails. Other graphic-design formats – including bedrocks of human civilization like body copy in books – work so badly online that you never see them, but a solid-coloured rectangle with a single figure and some type works just great.

The foregoing posting appeared on Joe Clark’s personal Weblog on 2011.09.07 17:12. This presentation was designed for printing and omits components that make sense only onscreen. (If you are seeing this on a screen, then the page stylesheet was not loaded or not loaded properly.) The permanent link is:

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None. I quit.

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