(CORRECTED) John Gruber: “I make a good living writing [Daring Fireball].” Yes – still over half a million a year, by my estimate, using published rate cards. (Gruber’s sponsorships are now double my previous estimate.) I later corrected the sponsorship numbers for the Talk Show.
Daring Fireball estimated revenue
Source
Frequency
Rate
Total
RSS feed
Weekly
$9,500
$475,000 (assume Christmas off)
The Talk Show
40/year
$3,750 gross × 3/show with 4-way split
$450,000 ÷ 4 = $112,500
T-shirts
80 semiannually
$11 net
$1,760
Amazon affiliate links
$75
Total
$589,335
Of course I asked him about my estimate (when it was $523,710). “Would that not be a good living?” he replied.
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The foregoing posting appeared on Joe Clark’s personal Weblog on 2014.10.10 07:24. This presentation was designed for printing and omits components that make sense only onscreen. (If you are seeing this on a screen, then the page stylesheet was not loaded or not loaded properly.) The permanent link is: https://blog.fawny.org/2014/10/10/gruberbucks/
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