How the Globe’s nonexpert, Courtney Shea, assesses two business-book covers that are so unoriginal and rote they could in fact have been designed by algorithm.
With the aqua lettering [“lettering”!] and Dickinson’s ethereal wardrobe choice, the book, at first glance, looks like The Secret for 2011 audiences. Too bad Oprah wasn’t around to trumpet it. [Oh, snap]
With his imposing stance and thick, gold-embossed lettering, the look is very Art of the Deal. (Thankfully, O’Leary didn’t feel the need to imitate Donald Trump’s hairstyle.)
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The foregoing posting appeared on Joe Clark’s personal Weblog on 2011.09.18 14:31. This presentation was designed for printing and omits components that make sense only onscreen. (If you are seeing this on a screen, then the page stylesheet was not loaded or not loaded properly.) The permanent link is: http://blog.fawny.org/2011/09/18/coldhardpersuasion/
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